This project is the modified Google Venture Design Sprint and is provided on Bitesize UX. The project is meant to be completed in 5 days
The Problem
These home chefs loved cooking, but were often faced with challenges like: not knowing how much time a dish would actually take, not knowing where they are in the cooking process, and what tools they needed.
Research
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User Interview Highlights
The interviews were conducted before starting the project.
Here are some key quotes from my interviews:
“There are some things I don’t enjoy, like emptying my cabinets because I don’t know what kitchenware I need”
“I can see what the finished product looks like, but I don’t know if I am on the right track halfway through”
“... I like to be as prepared as I can before I start cooking things I can’t undo”
“I try to be as efficient as I can with how many pots and pans I use”
“I see a lot of techniques that I am totally unclear on …”
Our Persona
I created a persona based on the information given in the user interview video.
Day 1: Map
On day one, I reviewed the goals and pain points highlighted in the user interviews, and focused on possible solutions to the problems these users were facing.
Day 2: Sketch
I learned about three services that provide information similar to what I am trying to build.
Crazy 8's
For 8 minutes, I generated as many sketches as possible to solve the issues our users were facing when using the Savr app. The screen I chose is one I believe will solve the pains of our users.
Day 3: Decide
I decided to go with a simple screen, somewhat like that of AllRecipes, but with an emphasis on tools, required ingredients, and skill level, much like how Bon Appetit incorporates those necessities into their own website.
Day 4: Prototype
On this day, I created high fidelity screens that I believed would help solve the frustrations of our users. I created many options for users to pick from, and recommended certain recipes for users. I created a simple web page where a user is able to input their experience level, the kitchenware and ingredients they possess, and their time constraints. They are met with step-by-step instructions, a progress bar, and a helpful video as they move along.
Day 5: Testing
On the last day of the spring, I conducted five usability tests with my housemates. Two cook approximately once a week, two cook about three times a week, and one cooks five or more times a week.
Insights
> All users liked the simple design> All users believed the design could have more options for cooking techniques
> All users liked the step-by-step instructions
> Two users would like to see the serving sizes
> Four users say they like the preparation and cook time separate from each other
> Three users like the option to save a recipe
Final Design
In tidying up my UI, I made things a little more complicated (in a good way!). I created a category option bar on the side as opposed to above. I darkened the colors and created more substance, and it is more appealing to the eye than my original design. My final hi-fidelity design is shown below.
Takeaways
Take your time
Even though the sprint lasts five days, it is important to not rush through the steps
It's harder than it looks
I underestimated how difficult this assignment would be and I should have been more prepared.
Have fun
Even though there is less time to complete the project, I didn’t need to take it so seriously and just tried to focus on developing something useful but also appealing to look at